The Unification Epicenter of True Lightworkers
Facebook to force everyone to agree to tracking to use social site
Facebook to force everyone to agree to tracking to use social site
'Facebook is going to ask all of its users whether they want to be tracked as they use Facebook.
The company won’t, it said. Instead, it will ask all of its users to explicitly opt in to having themselves tracked so that they can keep using Facebook, and tell them to limit that collection using its settings if they don't.
But the site has warned that it will never be possible to turn off all ad tracking, as it isn't on many websites. People will always have the option to leave entirely, a senior member of staff said.
New privacy laws come into effect from the European Union this May, which apply to all companies who collect data on people within Europe. Many parts of those new regulations seem to pose challenges for Facebook’s business, including new rules about what information can be harvested about users.
The company said that it will now give people the chance to opt into targeted marketing, and having their data collected for ads. If they don't want to do that, they will be able to turn some of the settings off, but the site has made very clear that will not apply to all of them.
The EU law known as the General Data Protection Regulation (GDPR), which takes effect next month, promises the biggest shakeup in online privacy since the birth of the internet. Companies face fines if they collect or use personal information without permission.
Facebook deputy chief privacy officer Rob Sherman said the social network would begin seeking Europeans’ permission this week for a variety of ways Facebook uses their data, but he said that opting out of targeted marketing altogether would not be possible.'
Read more: Facebook to force everyone to agree to tracking to use social site
Views: 55
Comment
-
Comment by CHRISTINA on April 19, 2018 at 5:56am
© 2024 Created by Besimi.
Powered by
You need to be a member of Saviors Of Earth to add comments!
Join Saviors Of Earth